Hyd startup develops ‘world’s first social drinking platform’

Hyderabad(Hyd): A Hyderabad(Hyd)-based startup has initiated what it says to be the globe’s 1st social drinking platform, that going to also deliver liquor to citizens in their own doorsteps.

The developers of Booozie, the web, & app-based platform claim it’ll foster accountable drinking. It features a database of bars/clubs in each city, offers & events in different bars/clubs, an exhaustive catalog that lists the brands & current MRP of brands available in each state of India(In), & free on-line supply of liquor in doorsteps.

Booozie going to be a delivery aggregator by picking up liquor from that nearest shop, with an upfront payment to stores without any commission from stores & going to offer free delivery,” Vivekanand Balijepalli, Co-Creator & CFO of Booozie, informed IANS.

Booozie, the flagship brand of Innovent Technologies Private Ltd, is as of now scheduling to commence on-line supply of liquor in WB, Jharkhand(JH), & Odisha over the next 2 mos within the 1st stage.

“Within the post-COVID era, there is a massive insist for on-line supply of liquor. We welcome the alter in policy endorsed by different states to allow this. Over the next six mos, we intend to begin activities in 10 states in India(In) & hope to cover at the least 20 states over the next 12 mos subject to sanction from state govts,” he stated.

The firm has already submitted proposals to 7 states involving Karnataka(KA) & Telangana (TL) & is awaiting for permission from that state govts.

The start-up stated in a time when the epidemic has added further to the issue of unemployment, it aims to create over 1,000 jobs during this next yr..

It has been during this COVID-19 induced lock-down that Vivekanand & 2 different co-founders hit the idea of developing this platform. “Liquor shops have been closed & there has been a plenty of insist for liquor. Everybody has been craving & trying various options. We initiated studying the whole liquor sector & ruled to work (5) on this idea,” he stated.

They identified that the liquor sector within the nation is heavily dependent on the govt & there is a massive deficit within the user insist & the current supply within the market. They felt the want to build something on the basis of society connections.

The co-founders also realised the want to network the society. “This platform is committed to citizens who enjoy drinking because there is a plenty of stigmas associated with liquor. Citizens on Facebook(FB) & different platforms don’t feel free to distribute their own experiences with liquor. This is a closed society where they could post & interact & they could learn just how to make new cocktails,” he stated.

He didn’t agree that the platform going to encourage liquor usage. “We’ll be fostering accountable drinking. Going forward, using our consumer interaction platform, we’ll try to solve different social problems linked to usage of alcohol like depression, excessiveness, comfort, and so on,” he stated.

Booozie has worked together with HyperVerge Technologies to give for age-gating, ID verification, face recognition of consumers, thus restricting under-age consumers to see content (or) place orders on the application. Apart from, at the moment of delivery, a see is finished to make sure that no 1 misuses the platform.

Susovan Mazumder, Co-Creator, & CPO of Booozie stated they observed that there is a lack of info for consumers to choose the brands in their own budget. “Booozie going to give the consumers accessibility to a curated database of brands with their own pricing particular to their own state.

Within the future, we intend to bring different features like on-line drinking games that consumers & their own friends could play on our platform, prepaid bottles in bars/clubs, spending trackers, and so on. that we believe going to be a hit with the millennial audience.”

Booozie intends to connect consumers to bars/clubs upon lifting the constraints. “We’ve a comprehensive database of bars/clubs in each city, we anticipate low footfall for these outlets within the future because of the turned mindset of citizens. We propose to give a platform for these outlets to draw consumers using coupons, events, offers, and so on.

Using our catalog rating system, we also intend to support liquor manufacturers & state govts gauge the insist of specific brands which were unavailable in their own state,” he added further.